The client requested a complete rebrand, from renaming the establishment to all required materials with the goal to make the brand recognisable and emphasise the expertise of the brand around the coffee-roasting processes.
Milano Roastery
Roastery rebranding
Working in tandem with the architectural firm, who conducted the renovation of the establishment, we redesigned the brand to create a unique visual identity which draws on the industrial atmosphere of the bar redesign and draw upon the style of shipping documents and packing slips.
Activities:
- Logo
- Packaging
- Menus
- In-store communications